Sales & Marketing Alignment Checklist
Research proves that those organizations that document service level agreements (SLA) between sales and marketing are more successful. The following common SLAs provide...
Quick Guide to Inbound Marketing for B2B
Get this actionable report full of bite-sized tips built for the busy B2B marketer and learn how to communicate with your audience in a way that keeps them engaged...
A Guide for Optimizing Your Webpages and Better Serving Your Customers
Three of MECLABS Institute’s 10 patented heuristics are examined in this step-by-step guide to assessing and improving your ads, emails and website funnels. This...
Empyr’s CPR Platform Generates 5X Return on Advertising Spend
Read a case study on Empyr’s CPR platform:
Reach 175+ consumers
100% attribution from an online consumer to an in-store sale
No upfront cost or minimum ad spend
“The...
From In-House to Outsourced: Best Practices for Contact Center Knowledge Transfer
In procuring an outsourced contact center partner, you’ve gone through the RFP process, you’ve made the site visit, you’ve narrowed down your decision,...
How to Turn Contact Center Workforce Management into Champions
When you think of a call center, the last thing you’d associate it with is baseball. But for those of us who work in contact center workforce management (WFM), the...