Building an Integrated Online Marketing Plan

Matt Bailey has over two decades in the online marketing industry. Let him show you how to establish your brand's story and then market it accordingly, using permissioned email, blog posts, and forums like Facebook, Twitter, LinkedIn, and even Pinterest. Learn to assess your resources and research the market, so you don't overreach; develop compelling content that entices customers while supporting your brand; and then review the performance of your campaigns and look for opportunities for improvement. Topics include: Introducing the four-step plan Seeing how the medium affects the message Second-tier channels: Discussion forums Addressing annual content Along with the free video training tutorials you will also receive monthly offers, tips, and insider information you won't hear elsewhere—including special discounts extended to newsletter subscribers. After taking advantage of the free video training, you can access all of our video tutorials by becoming a member of the Online Training Library®. Membership plans start at $25 per month, and require no long-term commitment. Request Free!