Marketing Tech Monitor

The adoption of marketing technology is revolutionizing the entire marketing landscape and its processes. It is essential for every decision-maker to know the relevant target figures and fields of application when it comes to determining their future actions.

Statista's Marketing Tech Monitor summary includes, among other things, insights into the following key topics of their study:

  • Marketing tech: an evolutionary leap in the field of marketing
  • Marketing strategies revised: challenges and possible solutions
  • Data readiness: Is customer centricity the answer?
  • Marketing analytics and spend optimization

With the Marketing Tech Monitor, Marketing Tech Lab and Statista Q have looked into the future, deriving recommendations for action to be taken by you in the present.

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