Business Transformation After the Digital Tipping Point

The business world changed forever in 2020. Digital transformations that would have taken years were fast-tracked when COVID-19 forced a global transition to remote working and largely digital commerce. The resulting shift in customer expectations means the world will never be the same again.

This representative survey of 101 digital transformation leaders in the US, Europe and Australia — conducted by WNS and Corinium Intelligence — highlights the impact crossing this digital ‘tipping point’ has had on the future of business.

Our findings show that the pandemic did more than accelerate digital transformations across the globe. Flexible or remote working models and a focus on digital processes and experiences will remain the norm long after the world has gone back to normal

Download your copy of the full research today to find out more!

Contributors include:

  • Gabriele Compostella PhD, CTO, Volkswagen Data Lab
  • Vipul Parmar, Global Head of Data, Management, WPP
  • El Diawlol, Director of Advanced Analytics, Genesis Capital – Goldman Sachs
  • Dan Power, MD, Data Governance, Global Markets, State Street
  • Zeb Drummond, Head of Customer Operations, Gateway Bank
  • Nino Ocampo, Global Head of Open Banking and Customer Preferences, HSBC
  • Lauren Heyndrickx, CISO, Ralph Lauren
  • Sid Shah, Global Head of Analytics and Insight, Condé Nast
  • Adrian McKnight, EVP Business Transformation Group, WNS
  • Katia Walsh PhD, Chief Global Strategy, and AI Officer, Levi Strauss & Co


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