CRM Selection Checklist & Template for 2019
The SelectHub platform contains software evaluation ratings across the most important criteria for the category. These built-in analyst ratings are combined with subjective...
Becoming a Data-driven Organization
Imagine this… The weekly Excel report comes out and is delivered to your email. As you review it, you see an anomaly in the financial data that you don’t understand,...
5 Attribution Flaws
The evolution of marketing technology has changed the conversation around attribution, where even the tiniest flaw can hinder your success.
The reality is, many organizations...
Making it #EasyForEmployees: Voice of Customer II
From delivering self‑service on mobile devices, to ensuring employees have what they need on Day One, these companies are redesigning experiences inside and out—offering...
What’s Next for Tuition Pricing?
This paper explores the trends in tuition pricing currently, including falling and stagnant net tuition revenue, souring national attitudes toward colleges and potential...
How CIOs and IT Departments Impact Customer Experience
Customers are the lifeblood of every business. Yet, so often, their experiences are treated as a separate entity from the way a business operates.
However, by 2020, customer...