Since their introduction over two decades ago, in-store analytics have offered the promise of revealing powerful insights in a number of areas, from security and surveillance to online video and bricks and mortar retail. Retailers, in particular, have continually sought out video analytics solutions to help them better understand customer experience and store execution factors that have typically been difficult to measure and analyze. Yet, for the most part, many of the video analytics solutions that have been utilized by retailers to date have either performed poorly, or have not provided usable data for the pioneers who have tried them. In this white paper, they'll outline how past and current implementations of video analytics have failed, and how new technologies are now finally allowing retailers to realize the value of video analytics within their stores. Request Free! |