• What is the best way to bundle packages and products and what can we expect customers to pay post-purchase?
• Should services be On Demand or paid on purchase or is it a combination of both? And to what extent does flexibility in models matter?
• What can the auto industry learn from those who have got it right, such as the gaming industry?
• To what extent could driving features such as ADAS and automation be available on time-bound subscriptions and delivered via OTA software updates in the future?

Featuring:

Nils Wollny, holoride

David Green, Lynk & Co

Holger Weiss, German AutoLabs

Scott Lyons, Ford of Europe