In this summary, you will learn:

• How to identify conflicting goals or “paradoxes”
• How to pursue two paradoxical goals simultaneously
• How to measure your progress

About this book:

Consultant Deborah Schroeder-Saulnier argues that “paradox thinking” may be an executive’s most effective course of action. Too often, leaders rely on “either/or” thinking when making decisions: “Should we cut costs or invest in growth?” “Should we go after global opportunities or concentrate on local markets?” Schroeder-Saulnier suggests replacing either/or thinking with “both/and” thinking: Instead of trying to nail down the better of two options, she recommends figuring out how to balance contradictory – but interdependent – options and reap the benefits of both.