Global business and competitive pressures are driving companies to turn to innovative new products to drive growth and profitability. There is a growing consensus that innovation is stalling or even decreasing in its effectiveness, and evidence concerning the high failure rate of product innovation and commercialization is abundant. Did you know that across industries, only about 25% of projects result in a product that reaches the market, and of those projects, two-thirds fail to meet the company's original expectations? Download this IDC Manufacturing Insights white paper, sponsored by Accelrys and learn how you can accelerate the innovation process and start to close the gap between innovation and commercialization. Request Free! |